James Cameron's epic movie is being rereleased in China this weekend, where it earned more than $8 million by Saturday afternoon alone.
Sorry, Avengers.
James Cameron's 2009 epic blockbuster Avatar has passed up Marvel's 2019 superhero extravaganza Avengers: Endgame to once again rule as the top-grossing film of all time at the global box office, not adjusted for inflation.
Avatar's surprise victory is a result of the movie's re-release in China this weekend, where it earned more than $8 million through Saturday afternoon alone, according to Disney. That puts Avatar's total box office at $2.8 billion, versus $2.797 billion for Endgame, which was released in 2019.
Commenting on the achievement, Avatar producer Jon Landau, said: "We are proud to reach this great milestone, but Jim and I are most thrilled that the film is back in theaters during these unprecedented times, and we want to thank our Chinese fans for their support. We are hard at work on the next Avatar films and look forward to sharing the continuation of this epic story for years to come."
The good news for Disney, which owns Marvel Studios — it also is now home to Avatar as a result of the merger with 20th Century Fox.
Cameron's movie was among a short list of historically popular blockbuster titles China's Film Bureau requested for rerelease in March, when China's cinemas were attempting a staged reopening as the country began to get a handle on local spread of the novel coronavirus.
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